Akiko Floral Artistry

5 Reasons floral recipes will save you time and increase profits.

As a florist, your creativity brings joy to your customers, but you’re also a business owner, and that means making smart decisions that keep your finances in the black.

Flower recipes are the perfect tool for success. Recipes, partnered with the right pricing formula, will ensure that you keep your expenses in check week after week.

Why floral design recipes?

Just as in the kitchen, floral design recipes inform all staff of the exact ingredients needed, ensuring consistency across all designs. Recipes help new designers get started and ensure your seasoned designers are kept in check and creating the staple pieces that your customers know and love.

If you need to increase profits, flower recipes are the answer! here are 5 reasons why recipes can help you increase your bottom line.

1. Efficient ordering process.

You already know your weekly sales and have a solid idea of what price ranges fly off the shelves. Develop recipes to match those sales and you’ll know exactly what to order each week.

It’s one and done…week after week.

TIP: Don’t blindly send your orders to your wholesaler without first quickly reviewing current stem prices. Adjust your prices accordingly to protect your profit margin, opting for substitutions if prices are inflated.

2. Reduced waste.

Have you ever looked at your leftover stock at the end of the week or after an event and wondered why there is so much left untouched? Recipes prevent over-ordering. When planning with a recipe, you’ll calculate exactly how many stems you need, reducing waste and increasing your profitability.

For weddings, the same recipes can be used for multiple events, tweaking the details to suit each couple. Any leftovers can either be charged to the client and incorporated into their designs, or planned to be used in your regular weekly storefront designs sold out of your cooler.

Tips for using leftover flowers

Use extra flowers in weekly client arrangements: Plan to use extras in other retail orders placed for the week or in your retail cooler arrangement stock.

Use extra flowers in business arrangements: Working out a deal with local businesses not only adds colour to their space, but puts your product in front of new prospective clients.

Incorporate all stems into wedding designs: Charge for the full bundles you need to purchase to fulfill your wedding orders. Incorporate all the blooms that will arrive from the wholesaler into the recipes as your price your proposal.

Ultimately, every stem in your shop needs to be paid for by a customer and not tossed away with the clippings.

3. Increased margins.

Wholesalers offer sales on bulk orders and seasonal specials.

I’m going to let you in on a secret – DO NOT share the savings with your customers!

Keep your pricing the same and watch your margins soar! Seasonal specials, such as spring tulips, can increase your profits without impacting customer satisfaction or perceived value.

4. Flower recipes save time, and time is money

Use recipes and watch your team operate like a well-oiled machine. Recipes are the instruction manual for your designers, eliminating guesswork and speeding up production. More efficiency equals a bigger bottom line!

5. Recipes stick to your floral price formula.

You need to determine a pricing formula that works for you to avoid unnecessary losses.

Using recipe software such as Details Flower Software can automate calculations, track costs, and provide easy order sheets for suppliers, giving you more time to focus on growing your business.

Our friends over at Details want to help you with building your business into a profitable powerhouse. Use code AKIKOSENTME for a 7-Day Free Trial, and a 15% discount on your first three months.

Keep your shop profitable, consistent, and efficient with floral recipes.